Family-owned since 1975 · San Juan, TX

Over 50 years of upholstery, crafted by hand

Since 1975, three generations of the Villanueva family have restored furniture, cars, boats, and more across the Rio Grande Valley — with time-honored technique, premium materials, and a finish built to last.

50+
Years in business
50,000+
Projects completed
3
Generations of craftsmen
Reupholstered tufted armchair with nailhead trim by Villanueva's Upholstery in San Juan, TX
Trusted in the RGV since 1975
What We Restore

If it has a seat, we’ve reupholstered it

Quality workmanship, satisfaction assured — furniture, automotive, marine, and commercial upholstery, all restored by hand since 1975.

Reupholstered sofa

Furniture

Reupholstery for homes across the Rio Grande Valley.

  • Sofas & Chairs
  • Headboards & Beds
  • Custom Furniture
  • Restoration
Restored pickup-truck interior

Automotive

Classic car and auto interiors in San Juan, McAllen, and the RGV.

  • Antique & Luxury Cars
  • Classic Trucks
  • Custom Interiors
Restored boat seating

Marine

Boat upholstery for the Rio Grande Valley and South Texas.

  • Boat Seating
  • Cushions & Cabins
  • Marine Vinyl
Row of theater and commercial seating

Commercial

Churches, theaters, restaurants, and transit across the Valley.

  • Church Pews
  • Theater Seating
  • Bus & Coach
  • Banquettes & Booths
Our Work

A look at recent projects

Real pieces brought back to life by the Villanueva family — furniture, automotive, marine, and commercial, across the Rio Grande Valley.

Chevy Suburban interior reupholstered in cognac leather with wood trim

Suburban Interior

Automotive
1977 Ford F-250 bench seat reupholstered in black

1977 Ford F-250

Automotive
Convertible car seats reupholstered in red leather

Convertible Interior

Automotive
Rinker boat seating reupholstered in blue-and-white marine vinyl

Rinker Boat

Marine
Coach seats reupholstered in black leather with diamond stitching

Diamond-Stitch Coach Seats

Commercial
Living-room sectional with custom cushions and throw pillows

Living-Room Sectional

Furniture
Modern sofa reupholstered in tan leather

Tan Leather Sofa

Furniture
Custom home theater seating in brown leather reupholstered by Villanueva's Upholstery in the Rio Grande Valley

Custom Theater Seating

Commercial
Reupholstered church pews with oak frames by Villanueva's Upholstery in San Juan, TX

Church Pews

Commercial
Our Story

Three generations of Valley craftsmanship

Villanueva's Upholstery has been San Juan's family upholstery shop since 1975 — when a young upholsterer from Reynosa set up his first frame and refused to cut a corner. Fifty years later, the second and third generations of the Villanueva family carry on that same standard, restoring furniture, cars, and boats for families and businesses across the Rio Grande Valley.

From a worn living-room sofa to a classic car interior or a boat that needs new life, we've completed more than 50,000 projects for clients in San Juan, Pharr, Alamo, McAllen, and throughout the RGV. We still work by hand, in close conversation with every customer, using time-honored techniques and materials built to last.

“Quality workmanship. Satisfaction assured.”

At a glance

  • Founded 1975 in the Rio Grande Valley
  • Rooted in the trade of a Reynosa upholsterer
  • Second- & third-generation craftsmen
  • 50+ years · 50,000+ projects completed
  • Serving San Juan, Pharr, Alamo, McAllen & the entire RGV
Testimonials

Loved across the Valley

4.5 ★ average on Google

Just got my couch back and I’m so happy with the finished product. They took my old peeling couch and transformed it into a beautiful new one. They’re so friendly and the customer service is 10/10.
MGMelanie GonzalezGoogle review
He has done two cars for me — they came out great, high-quality leather. You can trust these people; they’ll help you.
SOsonsonny1000Google review
Did a great job on my front seat at a great price and had it done fast. Amazed how he matched the leather with the original.
RORobert OlivarezGoogle review
Does great work. One of the few that still does furniture, not just cars.
OTOmar TorenGoogle review
Excellent work at a reasonable price. The owner is honest and upfront. Will be doing business here again.
INintosilenceGoogle review
If you want a well-done upholstery job, come to this place. 100% quality work!
DPDaniel PalaciosGoogle review

Trusted by businesses across the Rio Grande Valley

  • Alamo Country Club client logo
  • Cambria Hotels client logo
  • PlainsCapital Bank client logo
  • Vanguard Academy client logo
Free Quote

Request a free quote

Tell us about your project and we’ll get back to you — usually within one business day. Prefer to talk? Call or stop by the shop.

Serving San Juan, Pharr, Alamo, McAllen & the entire Rio Grande Valley.

No obligation — we’ll only use your info to prepare your quote.

FAQ

Frequently asked

Quick answers to the questions we hear most often.

  • How much does it cost to reupholster a couch?

    The cost depends on the size of the piece, the fabric or leather you choose, and the condition of the frame and cushions. At Villanueva's Upholstery we give free, no-obligation quotes, so you'll know the price before any work begins — just bring your piece by or send us photos.

  • Do you reupholster car and truck seats?

    Yes. We've done automotive interiors for over 50 years — seats, headliners, door panels, and convertible tops — including antique and classic cars. We're known across San Juan, McAllen, and the Rio Grande Valley for matching new leather to a vehicle's original look.

  • Do you work on boats and marine upholstery?

    Yes. We rebuild boat seating, cushions, and covers using weather-tough, water-resistant materials made to hold up to sun and salt. We serve boat owners throughout the Rio Grande Valley and South Texas.

  • Can you match my existing fabric or leather?

    In most cases, yes. We work to match the color, grain, and style of your original material as closely as possible — customers frequently tell us they're amazed how well the new work blends with the original.

  • Do you do commercial upholstery?

    Yes. We handle commercial seating at volume — restaurant banquettes and booths, church pews, theater seating, office furniture, and bus and transit seating — with durable commercial-grade materials and quick turnaround across the Valley.

  • Is it worth reupholstering instead of buying new?

    Often, yes — especially for well-built or sentimental pieces. Quality older furniture usually has a sturdier frame than new furniture, and reupholstering lets you restore it with materials you choose, often for less than a comparable new piece. We'll give you an honest assessment with your free quote.

  • Do I provide the fabric, or do you?

    Either works. We carry a wide range of fabrics and leathers to choose from, or you're welcome to bring your own. We'll help you pick something that fits your budget and how the piece will be used.

  • How long does reupholstery take?

    Turnaround depends on the size and complexity of the project and the materials involved. We'll give you a clear timeframe along with your free quote so you know exactly what to expect.

  • What areas do you serve?

    We're based in San Juan, TX and serve the entire Rio Grande Valley, including Pharr, Alamo, McAllen, Edinburg, Mission, and Weslaco.

  • Where are you located and what are your hours?

    We're at 217 N Nebraska Ave, San Juan, TX 78589, open Monday through Saturday, 8 AM to 6 PM. Call (956) 438-4787 for a free quote.